LSN Partners taps Hernandez to lead comms division

INFLUENCE Magazine – Spring 2021

Published on Apr 6, 2021  

Mike Hernández is taking his talents to LSN Partners.

The Miami Beach-based consulting firm announced Hernández, a veteran communications professional, was joining the firm to head its communications division. Hernández brings more than 15 years of experience and expertise to the firm and specializes in corporate and political messaging, crisis communication management and communications.

For more than three years, Hernández has served as a Senior Vice President at Mercury, a prominent public relations firm in its own right. Before that, he served under former Miami-Dade County Mayor Carlos Giménez as Director of communications and a senior adviser. Giménez now serves in Congress, having won the seat in Florida’s 26th Congressional District last cycle.

He was also the Senior Director of governmental relations and public affairs at Penn Schoen Berland, a global research consultancy. And in 2008, Hernandez joined President Barack Obama‘s team to boost the efforts of the Hispanic media messaging.

“Many of us at LSN have worked with Mike in one capacity or another over the last 10 years,” said Marcelo Llorente, a co-managing partner at the organization. “Each time we were further impressed by his talent. We are happy to welcome Mike to the team.”

In addition to his experience in the communications, Hernández has spent nearly two years as a political analyst for Telemunch 51 in South Florida. A Florida International University graduate, he also serves as the President of the FIU alumni association.